Master of International Business

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Từ Sinh viên UEH đến Công dân toàn cầu

Từ Công dân toàn cầu UEH
đến Công dân toàn cầu vì sự phát triển bền vững

International Business

With the motto of training associated with practice, the Master of International Business training program is designed in a practical direction, applying management knowledge in a changing environment to solving management activities. management in businesses and organizations with international activities. The goal of the program is to create professional managers in domestic and foreign enterprises and organizations who are competitive in high-quality human resources in Vietnam.

I. General Education			11
1		Philosophy	4
2		English for Business Studies	4
3		Research methods	3
II. Major			36
II.1 Core courses			15
4		Global Business in the digital era	3
5		International Finance strategy and Investment	3
6		Business analytics and forecasting	3
7		Global operations and supply chain management	3
8		Global business strategy	3
II.2 Optional courses			21
9		Human Resource Management and Global Leadership	3
10		Consumer behavior, digital buyers	3
11		Service Management and e-business	3
12		Service Marketing	3
13		Global Marketing	3
14		Business Ethics and Sustainable Development	3
15		Brand Management	3
16		Sales magagement and e-business	3
17		Marketing in the Digital Era	3
18		Commerce in the Digital Era	3
19		Export – import business	3
20		Supply chain management in e-commerce	3
21		Managing in the multicultural environment	3
22		Family Business	3
II.3 Seminar (6 credits)			6
23		Trends in the regional business environment	3
24		Multi-channel sales strategy in digital platforms	3
II.4 Master’s project			7
	Total		60

học ngắn nếu tốt nghiệp Cử nhân các chuyên ngành khác không phải về kinh tế.

GIAI ĐOẠN 1 (6 THÁNG ĐẦU):

Học viên MBA được đi sâu hơn về các môn học nền tảng. Nắm bắt các nguyên lý, quy trình và khái niệm quan trọng trong quản trị kinh Doanh, sẵn sàng cho giai đoạn 2.

GIAI ĐOẠN 2 (6 THÁNG GIỮA):

Các môn chuyên ngành đi sâu vào từng khía cạnh của việc kinh Doanh, tập trung vào giải quyết vấn đề thực tiễn của Doanh nghiệp. Học viên MBA sẽ được tiếp xúc với hàng trăm case study thực tế với sự chia sẻ của các Giám đốc Nhân sự – Tài chính – Marketing – Operations từ các công ty tập đoàn tại Việt Nam.

GIAI ĐOẠN 3 (6 THÁNG CUỐI):

Học viên sẽ có cơ hội vận dung những kiến thức, kỹ năng đã học vào giải quyết bài toán của một Doanh nghiệp thực thụ.

Master students who graduate from International Business program achieve the following outcomes:

Knowledge

Demonstrate fundamental knowledge in basic philosophical
Have in-depth knowledge of the modern scientific research topics in the field of international business
Understand decision-making issues in international and regional business administration
Be able to analyze the impact of the business environment on the operation of enterprises and organizations
Be able to explain differences in behavior and decisions of others due to the influence of multiculturalism

Skills

Recognize, collect, process, and evaluate scientific information from a variety of sources for management purposes.
Apply scientific research results to specific conditions to improve organizational performance
Adapt and work effectively in a multicultural environment
Use English fluently to communication
Proficient use of software for economic and business analysis (SPSS)

Autonomy and Responsibility

Have responsibility to contribute to organizational performance
Actively conduct research to serve management activities
Consciously contribute to social development, maintain business ethics
Developing lifelong learning capabilities
Have a sense of responsibility, self-assess and improve performance

In addition to the above output standards, graduates achieve foreign language ability level 4/6 of Vietnam’s Foreign Language Competency Framework.

Organization	Position	Job description
Exporting companies	– Business Manager – Head/expert of functional departments such as marketing, human resources, purchasing – Export analysts	– Managing and operating import and export activities and supplying of goods and services. – Establish and implement the goals, policies and procedures of the import-export department or the company as a whole – Directs and supervises the financial and budgets activities of the import-export department – Negotiate or approve contracts and commercial agreements. – Control and evaluate contracts, orders, import and export documents – Planning, implementing and managing the import and export process – Searching and expanding the import and export market of goods
Global manufacturers of consumer goods and industrial products	– Head/expert of functional departments such as marketing, human resources, purchasing – International marketing representative	– Managing and transferring employees to develop the business market – Recruiting sales staff – Evaluate and identify new opportunities for growth in the marketplace – Set up the sales plan, make the company’s business plan monthly and annually. – Implement issued commission policies – Proposing reward and salary regimes for employees. – Allocate business targets to each employee – Accomplish business goals – Responsible for completing assigned sales – Responsible for planning and allocating business targets. – Responsible for market development and business plan implementation – Responsible for motivating employees and developing their own capabilities
Development and trade promotion organizations	– International marketing representative	– Proposing detailed plans, directly implementing or supporting leaders in approaching, negotiating and establishing commercial cooperation relationships with foreign partners; – Developing content for signing with international partners – Performing professional work, supporting member units participating in global value chains, global supply chains, global e-commerce systems, as well as large distribution chains, wholesale centers and wholesale markets of countries. – Directly implement and support superiors to connect organizations to approach, negotiate and sign commercial cooperation agreements with international partners. – Carrying out procedures for applying for licenses and supporting member units to apply for licenses to export to foreign markets – Carrying out trademark registration in foreign markets – Research and contribute ideas to develop proposals to contribute to the negotiation content of FTAs and agreements of the Government. – Organize trade promotion activities for the organization’s products and services. – Prepare content for representatives of the Center who participate in projects, schemes, promotion programs, trade connections. – Directing the development and implementation of specialized trade promotion programs for the Group’s key goals, products and services. – Develop and amend regulations, rules, regulations and processes in international trade promotion activities. – Guide relevant units to implement regulations on trade promotion.
Government agencies or non-governmental organizations.	– International relations specialist	– Develop and prepare logistics for the organization’s international relations events – Marketing the organization’s image, mission, products, and services in events – Building, maintaining and expanding international relationships – Make transactions, contact partners